Saturated sat nav market hits sales

first_img by Taboolaby TaboolaSponsored LinksSponsored LinksPromoted LinksPromoted LinksYou May LikeMisterStoryWoman Files For Divorce After Seeing This Photo – Can You See Why?MisterStoryTotal PastThe Ingenious Reason There Are No Mosquitoes At Disney WorldTotal PastNoteabley25 Funny Notes Written By StrangersNoteableyMoneyPailShe Was A Star, Now She Works In ScottsdaleMoneyPailSerendipity TimesInside Coco Chanel’s Eerily Abandoned Mansion Frozen In TimeSerendipity TimesBrake For ItThe Most Worthless Cars Ever MadeBrake For ItBetterBe20 Stunning Female AthletesBetterBemoneycougar.comThis Proves The Osmonds Weren’t So Innocentmoneycougar.comMagellan TimesThis Is Why The Roy Rogers Museum Has Been Closed For GoodMagellan Times KCS-content More From Our Partners A ProPublica investigation has caused outrage in the U.S. this weekvaluewalk.comPolice Capture Elusive Tiger Poacher After 20 Years of Pursuing the Huntergoodnewsnetwork.orgKiller drone ‘hunted down a human target’ without being told tonypost.comAstounding Fossil Discovery in California After Man Looks Closelygoodnewsnetwork.orgRussell Wilson, AOC among many voicing support for Naomi Osakacbsnews.comBrave 7-Year-old Boy Swims an Hour to Rescue His Dad and Little Sistergoodnewsnetwork.orgFlorida woman allegedly crashes children’s birthday party, rapes teennypost.comNative American Tribe Gets Back Sacred Island Taken 160 Years Agogoodnewsnetwork.orgI blew off Adam Sandler 22 years ago — and it’s my biggest regretnypost.comPuffer fish snaps a selfie with lucky divernypost.comMark Eaton, former NBA All-Star, dead at 64nypost.comWhy people are finding dryer sheets in their mailboxesnypost.comConnecticut man dies after crashing Harley into live bearnypost.comSupermodel Anne Vyalitsyna claims income drop, pushes for child supportnypost.comBiden received funds from top Russia lobbyist before Nord Stream 2 giveawaynypost.comSidney Crosby, Alex Ovechkin are graying and frayingnypost.com980-foot skyscraper sways in China, prompting panic and evacuationsnypost.comBill Gates reportedly hoped Jeffrey Epstein would help him win a Nobelnypost.com EVERY driver seems to own a sat nav these days. Sitting in night-time traffic is like being at a festival with everyone holding their lighters in the air, each car emitting an unearthly glow from the dashboard. Their popularity accounts for the scorching growth rate of sat nav makers in recent years, but their ubiquity explains why the market is becoming saturated: selling prices and volumes are falling. With makers like Tom Tom operating on wafer-thin margins, retailers like Halfords are feeling the pinch. Indeed, Halfords saw sat nav sales decline by 16 per cent in its first half, partly accounting for lacklustre trading across the business, with overall like-for-likes off 2.1 per cent.There is no such explanation for the poor sales of bikes, which fell by five per cent in the second quarter. Halfords’ promise to “realign the range and pricing of cycles” suggests it simply didn’t have what consumers wanted, something that needs to be rectified. Because there is massive scope for bike sales in years to come. Politicians like Boris Johnson are trying to turn us into a nation of cyclers, but there is still some way to go. According to Eurobarometer, just 9.1 per cent of London commuters cycle to work, compared to 18.7 per cent in Stockholm, 45.6 per cent in Amsterdam and 59.5 per cent in Copenhagen. This means that Halfords should have a bright future. Management will have to make a Herculean effort on costs to meet full-year profit guidance of around £136m. But it will also have to refresh its bike range and replace falling sat nav revenue if it wants to dismiss the first half as a short-term blip. whatsapp Tags: NULLcenter_img whatsapp Saturated sat nav market hits sales Share Show Comments ▼ Thursday 7 October 2010 8:08 pmlast_img

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